Led the social media execution for one of the UAE’s largest cultural festivals over a 5-month period. Managed content planning, real-time coverage, and cross-platform coordination, contributing to strong audience engagement and a memorable digital presence."
Successfully launched the TAMM App 2.0, driving significant engagement across Abu Dhabi
Proud to have contributed to this Eid Al Etihad campaign, where we used AI to turn the Outlander’s journey across the 7 Emirates into real-time poetry.
Part of the core team responsible for real-time social media coverage of ONE Development’s official launch event. Led live storytelling across Instagram, capturing key moments, ambassador reveals, and audience engagement.
Part of the team behind the live social coverage for the launch of DO Hotels & Residences at Dubai Islands — the world’s first music-themed hotel integrating AI, music, and wellness. Captured the rhythm and emotion of the event in real-time, translating an immersive brand experience into engaging digital storytelling.
Leave the city behind and embrace the freedom of the outdoors. With the L200, every off-road escape becomes a perfect blend of adventure and peace. Disconnect to reconnect.
From city streets to iconic landmarks, the Outlander takes you on a journey of style, adventure, and unforgettable moments. Experience the spirit of friendship and freedom with every drive.
The earth gave us the good stuff. We just added a little flame-grilled magic.
Live from the Forbes Middle East Summit, two days of bold ideas, smart cities, and future-focused real estate. Presented by ONE Development.
Mohammad Jaber